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St. Mary's University Institutional Repository
Browsing by Subject Marketing Strategy, Service marketing Strategy, Product, Price, Promotion, Place, Process, People, and Physical evidence, Micro and Small Enterprises, Sales Performance.
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Showing results 1 to 1 of 1
Issue Date
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Jun-2020
THE EFFECT OF MARKETING STRATEGY ON MICRO AND SMALL ENTERPRISES SALES PERFORMANCE: EVIDENCE FROM SERVICE SECTOR IN ADDIS ABABA, IN THE CASE OF KIRKOS SUBCITY
HAILEMARIAM, SEBLE