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St. Mary's University Institutional Repository
Browsing by Subject Communication mix, Promotion, Advertising, Sales promotion, Personal selling, Public relations, Direct marketing, Sales performance
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Showing results 1 to 1 of 1
Issue Date
Title
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Feb-2022
THE EFFECT OF PROMOTIONAL PRACTICES ON SALES EFFECTIVENESS: THE CASE OF ETHIOPIAN PULP AND PAPER S.C
ZEWDU, ENDALKACHEW
