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st. Mary's University Institutional Repository St. Mary's University Institutional Repository

Browsing by Subject Customer Relationship Management, Customer Loyalty

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Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
Sep-2020THE EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON CUSTOMER’S LOYALTY: EVIDENCE FROM FOUR STAR HOTELS IN ADDIS ABABAAyalew, Tirsit
Jul-2017PRACTICE OF CUSTOMER RELATIONSHIP MANAGEMENT AND ITS EFFECT ON CUSTOMER LOYALTY: THE CASE OF DASHEN BANK SCALEMAYEHU, ROBEL