DC Field | Value | Language |
dc.contributor.author | Dadi, Ketema | - |
dc.date.accessioned | 2018-05-24T07:05:12Z | - |
dc.date.available | 2018-05-24T07:05:12Z | - |
dc.date.issued | 2017-06 | - |
dc.identifier.uri | . | - |
dc.identifier.uri | http://hdl.handle.net/123456789/3437 | - |
dc.description.abstract | This research finds out the effect of service quality on customer satisfaction in Ethio
Telecom East Addis Ababa Zone. A sample of 386 respondents was employed .The
primary data was collected and yielded five key variables for service quality namely:
tangibles, reliability, responsiveness, assurance and empathy. Descriptive statistics that
encompass the simple percentage and means that were used for presenting data and
correlation and regression analysis were used to analyze the data using recent version23of
SPSS. Pearson correlation coefficient was run to test hypotheses. The study figured out
that service quality has effect on customer satisfaction and that there exists a positive
relationship between service quality and customer satisfaction. This research is concluded
by gaining the attraction of service providers towards improving their technical quality to
increase customer satisfaction. | en_US |
dc.language.iso | en | en_US |
dc.publisher | St.Mary's University | en_US |
dc.subject | Service Quality, Customer Satisfaction, ethio telecom | en_US |
dc.subject | tangibles, reliability, responsiveness, assurance and empathy | en_US |
dc.title | THE EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION IN ETHIO TELECOM | en_US |
dc.type | Thesis | en_US |
Appears in Collections: | Business Administration
|