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Issue Date	Title	Author(s)
Jun-2019	THE EFFECT OF ADVERTISING ON THE SALES PERFORMANCE IN AMBALAY RAEY TRADE & INDUSTRIAL PLC	GEZACHEW, BETELHEM
Jun-2019	THE EFFECT OF MARKETING MIX ON THE SALES PERFORMANCE OF DERBA CEMENT (The case of Derba Midroc Cement P.L.C)	TADESSE, DEREJE
Jun-2019	THE EFFECT OF MARKETING MIX ON CUSTOMER SATISFACTION IN THE BREWERIES INDUSTRY: A CASE STUDY OF DASHEN BREWERIES S.C	ZELEALEM, EDEN
Dec-2019	THE EFFECT OF MEDIA ADVERTISING ON CUSTOMERS BUYING BEHAVIOR IN THE BANKING SERVICE: THE CASE OF DASHEN BANK S.C	Biza, Endale
Jun-2019	THE EFFECT OF ADVERTISEMENT ON BRAND PREFERENCE OF BEER PRODUCTS WITH REFERENCE OF CUSTOMERS IN ADDIS ABABA	MULAT, DEREJE
Jun-2019	AN ASSESSEMENT OF SERVICE DELIVERY AND CUSOMER SATISFATION IN THE ETHIOPIAN INSURANCE CORPORATION	ABEBE, EMEBET
May-2019	THE EFFECT OF PROMOTIONAL PRACTICE ON THE BRAND IMAGE: THE CASE OF EDEN BUSINESS SHARE COMPANY	TADESSE, EDILAWIT
Jul-2019	Customer Relationship Management and its Effect on Loyalty (The Case of Dashen Bank)	Solomon, Dawit
Jan-2019	BRAND BUILDING IN ETHIOPIAN TRADITIONAL CLOTHING SECTOR: CHALLENGES AND PRACTICES	Afera, Danayt
Jun-2019	THE IMPACT OF SALES SKILLS ON PERSONAL SELLING PERFORMANCE: THE CASE OF PESTICIDE IMPORTERS AND DISTRIBUTORS (B2B) SALES AGRONOMISTS,	BANCHA, DAWIT