| Abstract: | The primary objective of the study was to examine factors affect employee engagement and its
effect on organizational productivity at East Africa Bottling Share Company. The researcher
used an explanatory research design, a quantitative approach and a primary resource data.
Data collection was carried out through structured questionnaires to the selected samples. A
suitable sample of the population was taken through Stratified and Simple random sampling
techniques. After conducting the reliability and validity of the questionnaire through pilot
research and Cronbach's Alpha calculation, a total of 153 questionnaires handled to the
respondents, out of which, 146 were completed and returned. Data analysis involved converting
information into numerical codes and using SPSS V-27 for analysis. Descriptive statistics and
the Pearson correlation coefficient were used to present demographic data and measure
relationships between variables. The study's findings were presented in Inferential and
descriptive analysis. The result of the descriptive statistics revealed that the impact of employee
engagement on organizational productivity in EABSC is at a good level, with a mean value of
3.45 on a 5-point Likert scale. This suggests that the independent variables used by the
researcher, Career development, Salary, nature of the job, and organizational culture have a
positive impact on organizational productivity. Additionally, the result of the multiple linear
regression output signals that the employee engagement dimensions’ factors have affected the
organization's productivity with varying effect levels such as every unite increase in career
development, salary, nature of job, and organizational culture dimension lead to an
enhancement in organizational productivity by 19.7%, 1.4%,21.4%, and 37% respectively. From
this, the researcher suggested that EABSC should prioritize employee engagement to improve its
organizational productivity |
