| Abstract: | Supply chain management (SCM) is a key strategic factor for increasing organizational effectiveness and for better realization of organizational goals. In view of that, Supply chain performance measurement (SCPM) provides insight to reveal the effectiveness of strategies and to identify potential opportunities and improve overall performance.
The purpose of this research is to measure the performance level of the supply chain management of Population Service International Ethiopia (PSIE). The emphasis is on performance measures dealing with suppliers’ relationship management, delivery performance, Warehouse and Inventory management, distribution and customer service. In developing the measures, an effort has been made to align and relate them to customer satisfaction. The research used an explanatory research design in which both qualitative and quantitative methods of analysis were applied.
It has been found that the structure of the SC and achievements towards social marketing are functions where the organization performed better. Performance gaps were seen with regard to supplier relationship, delivery, warehouse and inventory management and customer service. This resulted in customer dissatisfaction and consequently a lower product demand. The findings drive to a conclusion that the supply chain management of the organization is weak. Where by Implementtetion of Supplier selection criteria, Adequate supplier relationship management, Operational restructuring and Mobilization of resources, building interdepartmental integration were among the recommendations given to improve the performance level. |
