| Abstract: | The aim of this study was to investigate determinants of employee’s commitment in Ayat Real
Estate company. To achieve this objective, mixed research approach and a combination of
descriptive and explanatory research designs were used. The study was conducted on 296
respondents selected using systematic random sampling technique. Out of 296 distributed
questionnaires, 275 were returned and used for further data analysis. Survey data were processed
using Statistical Package for Social Sciences (SPSS) version 26 and analyzed using Correlation
and linear regression analysis were used. The quantitative findings were presented and analyzed
by table, one-way ANOVA independent sample F- statics, bivariate correlation and multiple
regression model whereas qualitative data analyzed using narrative analysis. The result of
descriptive statics showed that the majority mean value of the respondents to signifying an
agreement and accurate range in the employee commitment, HRM practice and personality trait
dimensions. Moreover, employee commitment is positively and signifying correlated in the training
practice, performance evaluation, extraversion, agreeableness and consciousness. Furthermore,
all HRM practice and personality trait dimensions positively and significantly affected employee’s
commitment. Therefore, it is recommended that the real estate management provide training and
appraise performance to strength employee commitment level. Moreover, the real estate HRM
experts are advised to understand, coach, handle and identify both high and low score of
personality characteristics of employee’s in job design to retain valuable human asset. |
